How I figured out how to get my brand everywhere
This is the digitize Master Series - online composed of videos, blogs, posts, and podcasts that will help you build a foundation for success online. If you follow this series, you will get everything you need to make money online.
Being visible, being recognized, being seen is a must if you want to grow your business! Hiding behind a brand, product, or service will only get you so far.
Hi, it's time to digitize!
All right it's time to digitize and I want to talk about you being everywhere.
Having your brand everywhere!
How can you do this how can you reach a market saturation of being recognized and noticed near to everywhere?
There are different things and levels of that obviously.
And we can’t explore them all here.
As I do not want to write 200 pages or more about that right now.
But some of the most effective ways that brought me invaluable new connections, clients, and recognition will be explored in this blog… so keep on reading to learn them all!
Creating content on a day to day basis however is time consuming and crazy!
You just won’t be able to catch up with it every day, and inconsistency is a killer for any content creator.
To Avoid this, you can start preparing whole month or even years in advance.
All you need to do is plan a little bit, take a couple of days only for content creation and go about it in a very clever non heavy way.
If you do not want to do that either, you can always hire somebody who creates content for you.
Thing is, it’s not you then, and people want authentic, real, and tangible human beings that show themselves and what they do!
So at least the direct creation part is fully up to you.
The editing, planning, writing etc… that could be done with a freelancer or fiverr.com person.
However, having a creation plan will bring you a long way and is freeing you up tremendous amounts of time!
"Take 2 weeks of your time to create 4-8 month of content! Or more!"
We already talked about product compounding.
That means, you need to reuse for example videos and create blogs, posts, quotes, and more out of those videos.
Let’s dig into the exact strategy on how I created 1 year of content that is rolled out from day to day!
Depending on your schedule you can go with 2-3 content pieces a week.
Make sure you are frequent and consistent.
Otherwise you lose out.
And also make sure to understand that it will take time, nevertheless, and you need to stay patient.
It will be rewarding; it just takes time.
Start with listing out topics you absolutely love to talk about.
Things you are good at, your passion is in, or you truly are an expert at.
Then start to list out bullets about that topic… different angles, ideas, themes, exciting bits and pieces you could talk about.
Take one of those bullet points per video that you are going to create.
Then go ahead and just speak from your heart and record topic after topic.
Each bullet point should get its own video.
Anywhere between 3-7 minutes long.
When you done recording, edit them a bit.
Enter an intro and extro, make sure to position yourself and your brand, and have a call to action present!
Then use the video as basis for the transcription of it to create a blog.
Then create 2-3 posts out of that blog.
(simple use a paragraph for each post)
Then create a Thumbnail image out of the video as well where you place the title as text over it.
Now save the audio to the video as well.
"How to make sure you are everywhere and will be seen too"
The last step in this amazing way of creating massive amounts of content in no time really is this:
Prepare all posts for all major platforms:
Facebook, Instagram, LinkedIn, YouTube, and your own Webpage.
Idealistically you have a webpage on your name brand ready.
Plan in all the posts on your webpage up front.
And schedule their release properly.
Then go ahead and plan in the Facebook and other social Media posts.
You can use a Platform like Buffer.com to do that with a third-party tool.
Facebook can handle scheduling on its own so does YouTube.
When you done planning it all in, make sure you optimize your videos, and blogs etc… Btw.
The audios are used to create a podcast.
Learn the basics about search engine optimization, and YouTube video optimization as well.
It won’t take you long.
With 2-3 videos to each topic you have the most crucial basics down.
Start with those and get better over time.
There is no such thing as perfect!
So, keep that in mind and start going out!
After doing this for 2-3 month, you will be recognized as an authority and expert in your field, and your brand has saturation.
Enough, so that someone who googles you, will come across what you does.
Lastly, interconnect every post, every blog, every Video with all other platforms.
That way you loop people around your content.
Well, get crafting then and enjoy building omnipresence in the easiest way available today.
The Time of Content is King is over!
Content that is applicable, brings value, and is useful, is the new King!
Keep that in mind, while crafting.
Sunny Regards and see you tomorrow.
The World's First Digital Life Enhancement Expert
With more than 67'348 hours in personal development and masterminds both as participant and mentor, Stefan brings the best from the international business-world paired with the newest knowledge from the digital world to the table. A unique, yet very powerful combination. Stefan's Clients Learn how to powerfully, authentically digitize, while staying human and uniquely themselves! They get what's working and avoid overwhelm at the same time. Finally you can do what you love!